/* Детско Царство 2024 — unified brand theme: plum · magenta · sun-yellow · lilac */
:root{
  --plum-950:#1c0a2e;--plum-900:#2a0f44;--plum-800:#3b1560;--plum-700:#4a1a6b;
  --violet:#8b3fd1;--violet-soft:#b68af0;
  --magenta:#e6195e;--magenta-dark:#c20f4c;--pink:#ff5f9e;
  --sun:#ffb81c;--sun-soft:#ffe9a8;
  --lilac-50:#fbf8ff;--lilac-100:#f4ecfd;--lilac-200:#e8d9f8;--lilac-300:#d6bdf1;
  --ink:#1f1233;--muted:#6b5c80;--line:#eadff6;--white:#fff;
  --radius:26px;--shadow:0 18px 44px #3b156018;--shadow-lg:0 30px 70px #3b156024;
  --font-head:Rubik,Manrope,Arial,sans-serif;--font-body:Manrope,Arial,sans-serif;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:92px;-webkit-text-size-adjust:100%}
body{margin:0;font-family:var(--font-body);color:var(--ink);line-height:1.65;background:#fff;overflow-x:hidden}
img{max-width:100%;display:block}a{color:inherit;text-decoration:none}button,input,select,textarea{font:inherit}
h1,h2,h3,h4{font-family:var(--font-head);color:var(--plum-900);margin:0;letter-spacing:-.02em}
.wrap{width:min(1200px,92%);margin:auto}
.ic{width:1em;height:1em;stroke:currentColor;fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round;flex-shrink:0}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}

/* progress + topbar + header */
.progress{position:fixed;top:0;left:0;height:4px;width:100%;transform:scaleX(0);transform-origin:0 0;background:linear-gradient(90deg,var(--violet),var(--magenta),var(--sun));z-index:80}
.topbar{background:var(--plum-900);color:#e9dcfa;font-size:12px;padding:8px 0}
.topbar .wrap{display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap;align-items:center}
.topbar a{display:inline-flex;align-items:center;gap:6px;font-weight:700;transition:color .2s}.topbar a:hover{color:var(--sun)}
.topbar .links{display:flex;gap:18px}
header{position:sticky;top:0;z-index:60;background:#fff;border-bottom:1px solid var(--line);transition:box-shadow .3s}
header.scrolled{box-shadow:0 12px 30px #3b15601a}
.nav{display:flex;align-items:center;justify-content:space-between;gap:18px;min-height:76px;transition:min-height .3s}
header.scrolled .nav{min-height:64px}
.brand{display:flex;align-items:center;gap:11px;flex-shrink:0;line-height:1.05}
.brand-logo{width:42px;height:48px;object-fit:contain;transition:transform .5s cubic-bezier(.34,1.56,.64,1);transform-origin:50% 0}
.brand:hover .brand-logo{transform:rotate(-12deg)}
.brand-text{display:block;font-family:var(--font-head);font-weight:800;font-size:17px;color:var(--plum-700);letter-spacing:-.02em}
.brand-text small{display:block;font-family:var(--font-body);font-size:9px;letter-spacing:1.6px;font-weight:800;color:var(--magenta);margin-top:5px}
.navlinks{display:flex;align-items:center;gap:22px;font-size:13px;font-weight:800;color:var(--plum-800)}
.navlinks a{position:relative;padding:6px 0;transition:color .2s}
.navlinks a:after{content:"";position:absolute;left:0;right:100%;bottom:0;height:3px;border-radius:9px;background:var(--magenta);transition:right .25s}
.navlinks a:hover{color:var(--magenta)}.navlinks a:hover:after{right:0}
.nav-actions{display:flex;align-items:center;gap:12px}
.language-switch{display:flex;gap:3px;padding:4px;border:1px solid var(--line);background:var(--lilac-50);border-radius:14px}
.language-btn{border:0;background:transparent;color:var(--plum-800);font-size:11px;font-weight:900;letter-spacing:.5px;padding:8px 12px;border-radius:10px;cursor:pointer;transition:.2s}
.language-btn.active{background:#fff;color:var(--magenta);box-shadow:0 3px 10px #3b156018}
.menu-toggle{display:none;border:1px solid var(--line);background:#fff;border-radius:12px;padding:8px 12px;font-size:22px;color:var(--plum-800);cursor:pointer}

/* buttons */
.btn{position:relative;overflow:hidden;display:inline-flex;align-items:center;justify-content:center;gap:8px;border:0;border-radius:15px;padding:14px 22px;background:linear-gradient(135deg,var(--magenta),var(--magenta-dark));color:#fff;font-weight:800;font-size:13px;cursor:pointer;box-shadow:0 12px 26px #e6195e38;transition:transform .2s,box-shadow .2s}
.btn:hover{transform:translateY(-3px);box-shadow:0 18px 34px #e6195e4a}
.btn:after{content:"";position:absolute;top:0;left:-80%;width:50%;height:100%;background:linear-gradient(100deg,transparent,#ffffff70,transparent);transform:skewX(-20deg)}
.btn:hover:after{left:130%;transition:left .7s}
.btn.sun{background:linear-gradient(135deg,#ffc83d,var(--sun));color:var(--plum-900);box-shadow:0 12px 26px #ffb81c40}
.btn.plum{background:linear-gradient(135deg,var(--plum-700),var(--plum-900));box-shadow:0 12px 26px #3b156040}
.btn.ghost{background:#fff;color:var(--plum-800);border:1.5px solid var(--lilac-200);box-shadow:none}
.btn.ghost:hover{border-color:var(--magenta);color:var(--magenta)}
.btn.lg{padding:17px 28px;font-size:14px;border-radius:17px}

/* hero */
.hero{position:relative;overflow:hidden;padding-bottom:90px!important;background:radial-gradient(1000px 520px at 85% 10%,#f3e3ff 0%,transparent 60%),radial-gradient(800px 480px at 0% 100%,#ffe9f1 0%,transparent 60%),linear-gradient(180deg,#fbf6ff,#fff);padding:84px 0 70px}
.hero:before{content:"";position:absolute;width:420px;height:420px;border-radius:50%;background:#ffb81c26;top:-200px;right:6%}
.hero:after{content:"";position:absolute;width:300px;height:300px;border-radius:50%;background:#8b3fd114;bottom:-140px;left:30%}
.hero-grid{position:relative;z-index:1;display:grid;grid-template-columns:1fr 1.3fr;gap:44px;align-items:center}
.pill{display:inline-flex;align-items:center;gap:8px;border:1px solid var(--lilac-200);border-radius:999px;background:#fff;padding:8px 15px;color:var(--magenta);font-size:11px;font-weight:900;letter-spacing:.6px;text-transform:uppercase;box-shadow:0 6px 16px #3b15600f}
.dot{width:8px;height:8px;border-radius:50%;background:#16c47f;box-shadow:0 0 0 5px #16c47f24;animation:pulse 2s infinite}
@keyframes pulse{50%{box-shadow:0 0 0 9px #16c47f10}}
.hero h1{font-size:clamp(38px,4.4vw,60px);line-height:1.02;margin:22px 0 18px;font-weight:800;letter-spacing:-.035em}
.hero h1 em{font-style:normal;color:var(--magenta);position:relative;white-space:nowrap}
.hero h1 em:after{content:"";position:absolute;left:0;right:0;bottom:2px;height:11px;background:var(--sun);z-index:-1;border-radius:99px;opacity:.85}
.hero p.lead{font-size:18px;color:var(--muted);max-width:540px;margin:0}
.actions{display:flex;gap:12px;flex-wrap:wrap;margin:30px 0 26px}
.proof{display:flex;gap:10px 22px;flex-wrap:wrap;font-size:12px;color:var(--plum-800);font-weight:800}
.proof span{display:inline-flex;align-items:center;gap:7px}.proof .ic{color:#16c47f;width:16px;height:16px;stroke-width:3}
.hero-visual{position:relative;padding-top:70px}
.hero-card{position:relative;background:#fff;border-radius:38px;padding:22px 22px 14px;box-shadow:var(--shadow-lg);border:1px solid var(--line);animation:floaty 7s ease-in-out infinite}
.hero-card .banner-img{width:100%;height:auto;border-radius:24px}
.claw-rig{position:absolute;left:58%;top:-8px;width:84px;margin-left:-42px;z-index:3;display:flex;flex-direction:column;align-items:center;animation:rig 7s ease-in-out infinite;pointer-events:none}
.claw-rig .cable{width:7px;height:150px;margin-top:-150px;border-radius:4px;background:linear-gradient(90deg,#3a2a52,#8e7aa8,#3a2a52)}
.claw-rig img{width:80px;margin-top:-6px;filter:drop-shadow(0 10px 8px #1c0a2e40);transform-origin:50% 0;animation:sway 3.5s ease-in-out infinite}
@keyframes rig{0%,12%{transform:translateY(-6px)}45%,58%{transform:translateY(120px)}90%,100%{transform:translateY(-6px)}}
@keyframes sway{50%{transform:rotate(4deg)}0%,100%{transform:rotate(-4deg)}}
@keyframes floaty{0%,100%{transform:translateY(0)}50%{transform:translateY(-9px)}}
.hero-tag{position:absolute;z-index:4;background:#fff;border:1px solid var(--line);border-radius:18px;padding:11px 15px;font-size:12px;font-weight:800;color:var(--plum-800);box-shadow:var(--shadow);display:flex;align-items:center;gap:10px;animation:floaty 5s ease-in-out infinite}
.hero-tag .ic{width:30px;height:30px;padding:7px;border-radius:10px;background:var(--lilac-100);color:var(--violet)}
.hero-tag small{display:block;font-weight:600;color:var(--muted);font-size:11px}
.hero-tag.t1{left:8px;bottom:-34px}.hero-tag.t2{right:8px;bottom:-34px;animation-delay:1.2s}.hero-tag.t2 .ic{background:#fff1f6;color:var(--magenta)}
.spark{position:absolute;color:var(--sun);font-size:26px;animation:twinkle 3s ease-in-out infinite;z-index:2}.spark.s1{left:-6px;top:120px}.spark.s2{right:6px;top:40px;color:var(--pink);animation-delay:.9s;font-size:20px}.spark.s3{left:42%;bottom:-24px;color:var(--violet);font-size:16px;animation-delay:1.6s}
@keyframes twinkle{0%,100%{opacity:.3;transform:scale(.8) rotate(0)}50%{opacity:1;transform:scale(1.25) rotate(25deg)}}

/* audience cards */
.audience{position:relative;z-index:3;margin-top:-34px}
.aud-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.aud{position:relative;overflow:hidden;display:flex;flex-direction:column;gap:8px;border-radius:var(--radius);padding:28px 26px;color:#fff;box-shadow:var(--shadow-lg);transition:transform .3s}
.aud:hover{transform:translateY(-8px)}
.aud:before{content:"";position:absolute;right:-60px;top:-60px;width:190px;height:190px;border-radius:50%;background:#ffffff1c}
.aud.a1{background:linear-gradient(135deg,var(--plum-700),var(--plum-900))}
.aud.a2{background:linear-gradient(135deg,var(--magenta),#b80f50)}
.aud.a3{background:linear-gradient(135deg,var(--violet),#5d22a3)}
.aud .ico{width:52px;height:52px;border-radius:16px;background:#ffffff26;display:grid;place-items:center;font-size:24px;margin-bottom:6px}
.aud h3{color:#fff;font-size:20px;line-height:1.2}.aud p{margin:0;color:#ffffffd6;font-size:13px;flex:1}
.aud .go{margin-top:12px;display:inline-flex;align-items:center;gap:8px;font-weight:900;font-size:13px;color:var(--sun)}.aud .go .ic{transition:transform .25s}.aud:hover .go .ic{transform:translateX(6px)}

/* marquee + stats */
.marquee{margin-top:60px;background:var(--sun);overflow:hidden;white-space:nowrap;padding:13px 0;color:var(--plum-900);font-size:12px;font-weight:900;letter-spacing:1.4px;font-family:var(--font-head)}
.marquee-track{display:inline-block;animation:marquee 34s linear infinite}.marquee span{margin:0 26px}
@keyframes marquee{to{transform:translateX(-50%)}}
.stats{background:linear-gradient(135deg,var(--plum-800),var(--plum-950));color:#fff;padding:42px 0}
.stats-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:22px;text-align:center}
.stat b{display:block;font-family:var(--font-head);font-size:clamp(34px,4.4vw,54px);font-weight:800;letter-spacing:-.03em;color:var(--sun);line-height:1.1}
.stat>span{font-size:12px;color:#d9c7f0;font-weight:700}

/* sections */
.section{padding:92px 0}.section.soft{background:var(--lilac-50)}
.eyebrow{display:inline-flex;align-items:center;gap:8px;color:var(--magenta);font-size:11px;font-weight:900;letter-spacing:2px;text-transform:uppercase}
.eyebrow:before{content:"";width:22px;height:3px;border-radius:9px;background:var(--sun)}
.center .eyebrow{justify-content:center}
.section h2{font-size:clamp(30px,3.8vw,48px);line-height:1.1;margin:12px 0 12px;font-weight:800}
.intro{color:var(--muted);max-width:620px;margin:0;font-size:15px}.center .intro{margin-left:auto;margin-right:auto}
.center{text-align:center}
.section-head{display:flex;align-items:end;justify-content:space-between;gap:25px;margin-bottom:26px}

/* idea */
.idea-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:54px;align-items:center}
.pills3{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin-top:26px}
.mini{background:var(--lilac-50);border:1px solid var(--line);border-radius:18px;padding:16px 16px}
.mini b{display:block;font-family:var(--font-head);font-size:14px;color:var(--plum-800)}.mini span{display:block;margin-top:5px;font-size:12px;color:var(--muted);line-height:1.45}
.art-stage{position:relative;border-radius:36px;background:radial-gradient(circle at 50% 35%,#fff 0%,var(--lilac-100) 70%);padding:30px;text-align:center;overflow:hidden}
.art-stage:before{content:"";position:absolute;width:200px;height:200px;border-radius:50%;background:#ffb81c30;right:-60px;top:-60px}
.art-stage img{position:relative;max-height:440px;width:auto;margin:auto;animation:floaty 6s ease-in-out infinite}
.types{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:48px}
.type{background:#fff;border:1px solid var(--line);border-radius:24px;padding:24px 20px;text-align:center;transition:transform .3s,box-shadow .3s,border-color .3s}
.type:hover{transform:translateY(-8px);box-shadow:var(--shadow);border-color:var(--lilac-300)}
.type img{height:100px;width:auto;margin:0 auto 14px;transition:transform .4s}.type:hover img{transform:scale(1.1) rotate(-4deg)}
.type h3{font-size:16px;line-height:1.3;margin-bottom:6px}.type p{font-size:12.5px;color:var(--muted);margin:0}

/* catalog */
.catalog-tools{display:flex;gap:12px;align-items:center;justify-content:space-between;flex-wrap:wrap;margin:26px 0 8px}
.search{position:relative;flex:1;min-width:230px;max-width:380px}
.search input{width:100%;padding:14px 16px 14px 44px;border:1.5px solid var(--line);border-radius:15px;background:#fff;outline:none;transition:.2s}
.search input:focus{border-color:var(--violet);box-shadow:0 0 0 4px #8b3fd118}
.search .ic{position:absolute;left:15px;top:50%;transform:translateY(-50%);color:var(--muted);width:19px;height:19px}
.filters{display:flex;gap:8px;flex-wrap:wrap}
.filter{border:1.5px solid var(--line);background:#fff;color:var(--plum-800);border-radius:999px;padding:10px 16px;font-size:12px;font-weight:800;cursor:pointer;transition:.2s}
.filter:hover{border-color:var(--magenta);color:var(--magenta)}
.filter.active{background:var(--plum-800);color:#fff;border-color:var(--plum-800)}
.results-line{font-size:12px;color:var(--muted);margin:14px 0 20px}
.product-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:22px}
.product{position:relative;border:1px solid var(--line);border-radius:26px;overflow:hidden;background:#fff;transition:transform .25s,box-shadow .25s;display:flex;flex-direction:column;min-width:0}
.product:before{content:"";position:absolute;inset:0;border-radius:26px;border:2px solid transparent;transition:border-color .3s;pointer-events:none;z-index:3}
.product:hover{transform:translateY(-7px);box-shadow:var(--shadow)}.product:hover:before{border-color:var(--sun)}
.product-img{position:relative;aspect-ratio:5/4;background:radial-gradient(circle at 50% 40%,#fff 55%,var(--lilac-50));overflow:hidden;cursor:zoom-in}
.product-img img{width:100%;height:100%;object-fit:contain;padding:12px;transition:transform .5s;}
.product:hover .product-img img{transform:scale(1.05)}
.product-img.cover img{object-fit:cover;padding:0;mix-blend-mode:normal}
.product-img.cutout{background:radial-gradient(circle at 50% 70%,#fff0 20%,#f1e3ff 100%),linear-gradient(160deg,#f4ecfd,#ffe9f1)}
.product-img.cutout img{mix-blend-mode:normal;padding:10px 8px;filter:drop-shadow(0 14px 10px #3b156030)}
.product-label{position:absolute;top:14px;left:14px;z-index:2;background:#fff;border-radius:999px;padding:6px 11px;font-size:10px;font-weight:900;color:var(--plum-800);letter-spacing:.3px;box-shadow:0 6px 16px #3b156018;transition:transform .3s}
.product:hover .product-label{transform:translateY(-2px) rotate(-3deg)}
.photo-count{position:absolute;right:12px;bottom:12px;z-index:2;background:#2a0f44d9;color:#fff;font-size:11px;font-weight:800;border-radius:999px;padding:5px 11px}
.product-content{padding:20px 22px 22px;display:flex;flex-direction:column;flex:1}
.product-content h3{font-size:18px;line-height:1.25;margin:0 0 8px}
.product-content p{font-size:13px;color:var(--muted);margin:0 0 18px;flex:1}
.product-foot{display:flex;align-items:center;justify-content:space-between;gap:10px;border-top:1px solid var(--line);padding-top:15px}
.product-foot span{font-size:11px;color:var(--violet);font-weight:900;text-transform:uppercase;letter-spacing:.6px}
.product-foot .btn{font-size:12px;padding:11px 15px;border-radius:12px;box-shadow:none}
.empty{grid-column:1/-1;text-align:center;padding:36px;border:2px dashed var(--lilac-300);border-radius:20px;color:var(--muted)}
.note{font-size:11px;color:var(--muted);margin:14px 0 0}

/* plush showcase */
.plush{position:relative;overflow:hidden;background:radial-gradient(900px 500px at 15% 20%,#6a2b9c 0%,transparent 60%),radial-gradient(700px 500px at 95% 90%,#c0145f66 0%,transparent 60%),linear-gradient(135deg,var(--plum-900),var(--plum-950));color:#fff;padding:96px 0}
.plush .eyebrow{color:var(--sun)}.plush h2{color:#fff}.plush .intro{color:#e3d3f6}
.plush-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:50px;align-items:center}
.plush-stage{position:relative;border-radius:40px;padding:26px;background:linear-gradient(160deg,#ffffff1f,#ffffff08);border:1px solid #ffffff2b}
.plush-stage:before{content:"";position:absolute;inset:auto 8% 10px;height:46px;border-radius:50%;background:radial-gradient(#0008,transparent 70%);filter:blur(8px)}
.plush-stage img{position:relative;width:100%;height:auto;border-radius:28px;box-shadow:0 24px 50px #0006;aspect-ratio:3/4;object-fit:cover}
.plush-badge{position:absolute;z-index:2;background:var(--sun);color:var(--plum-900);font-weight:900;font-size:12px;border-radius:999px;padding:9px 15px;box-shadow:0 12px 24px #0004}
.plush-badge.b1{left:-12px;top:22px;transform:rotate(-6deg)}.plush-badge.b2{right:-10px;bottom:36px;background:#fff;animation-delay:1s;transform:rotate(5deg)}
.plush ul.feat{list-style:none;padding:0;margin:24px 0 8px;display:grid;gap:12px}
.plush ul.feat li{display:flex;gap:12px;align-items:flex-start;font-size:14px;font-weight:700;color:#f1e7fc}
.plush ul.feat .ic{width:24px;height:24px;padding:5px;border-radius:50%;background:var(--sun);color:var(--plum-900);stroke-width:3;margin-top:1px}
.plush-consumables{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin:26px 0}
.pc{position:relative;display:block;border-radius:18px;overflow:hidden;background:#ffffff14;border:1px solid #ffffff26;text-align:left;cursor:pointer;transition:transform .25s,background .25s;padding:0;color:#fff}
.pc:hover{transform:translateY(-5px);background:#ffffff24}
.pc img{width:100%;aspect-ratio:1/.8;object-fit:cover}
.pc span{display:block;padding:9px 11px 11px;font-size:11px;font-weight:800;line-height:1.3}
.plush .actions{margin:8px 0 0}

/* why / how / results */
.why-grid{display:grid;grid-template-columns:.85fr 1.15fr;gap:56px;align-items:center}
.why-cards{display:grid;gap:12px;margin-top:22px}
.why{display:flex;gap:16px;align-items:flex-start;background:#fff;border:1px solid var(--line);border-radius:22px;padding:18px 20px;transition:transform .3s,box-shadow .3s}
.why:hover{transform:translateX(8px);box-shadow:var(--shadow)}
.round-ic{font-size:24px;width:52px;height:52px;border-radius:16px;background:linear-gradient(135deg,var(--lilac-100),#ffeaf2);display:grid;place-items:center;flex-shrink:0;color:var(--violet)}
.why h3{font-size:16px;margin-bottom:4px}.why p{margin:0;font-size:13px;color:var(--muted)}
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:42px;position:relative}
.steps:before{content:"";position:absolute;top:62px;left:12%;right:12%;height:4px;background:repeating-linear-gradient(90deg,var(--violet-soft) 0 12px,transparent 12px 22px);opacity:.55}
.step{background:#fff;border:1px solid var(--line);border-radius:26px;padding:30px 20px 26px;text-align:center;position:relative;transition:transform .3s,box-shadow .3s}
.step:hover{transform:translateY(-9px);box-shadow:var(--shadow)}
.step .ico{width:74px;height:74px;margin:0 auto 16px;border-radius:50%;background:linear-gradient(140deg,var(--sun),#ff9a3d);display:grid;place-items:center;font-size:30px;color:var(--plum-900);box-shadow:0 12px 24px #ffb81c44;position:relative}
.step .num{position:absolute;top:14px;left:16px;font-family:var(--font-head);font-weight:800;font-size:12px;color:var(--magenta);background:#fff1f6;border-radius:99px;padding:3px 11px}
.step h3{font-size:17px;margin-bottom:6px}.step p{margin:0;font-size:13px;color:var(--muted)}
.results{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:36px}
.result{background:var(--lilac-50);border:1px solid var(--line);border-radius:24px;padding:26px 22px;transition:transform .3s,background .3s,border-color .3s}
.result:hover{transform:translateY(-7px);background:#fff;border-color:var(--sun)}
.result .round-ic{margin-bottom:14px}.result h3{font-size:16px;margin-bottom:6px}.result p{margin:0;font-size:13px;color:var(--muted)}
.success{display:grid;grid-template-columns:.8fr 1.2fr;gap:44px;align-items:center;margin-top:54px;background:linear-gradient(135deg,var(--lilac-100),#fff1f6 60%,#fff6dc);border-radius:36px;padding:38px 40px}
.success .art-stage{background:transparent;padding:0}.success .art-stage:before{display:none}.success .art-stage img{max-height:300px}
.success h2{font-size:clamp(26px,3.2vw,40px);margin:10px 0}
.success .intro+.intro{margin-top:10px}
.hl{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:22px}
.hl>div{background:#fff;border-radius:18px;padding:16px 18px;border:1px solid var(--line)}.hl b{display:block;font-family:var(--font-head);font-size:14px;color:var(--plum-800)}.hl span{display:block;margin-top:4px;font-size:12px;color:var(--muted)}

/* about */
.about-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.about-visual .art-stage img{max-height:400px}
.about-note{position:absolute;left:24px;bottom:22px;z-index:2;background:var(--sun);color:var(--plum-900);border-radius:18px;padding:13px 18px;font-size:12px;font-weight:900;box-shadow:0 14px 28px #3b156026}
.about-copy .intro+.intro{margin-top:14px}
.checklist{list-style:none;padding:0;margin:24px 0 26px;display:grid;gap:12px}
.checklist li{display:flex;gap:12px;align-items:center;font-size:14px;font-weight:800;color:var(--plum-800)}
.checklist .ic{width:26px;height:26px;padding:6px;border-radius:50%;background:#e2f8ed;color:#0f9d63;stroke-width:3}

/* partners */
.partner-logos{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;max-width:1000px;margin:34px auto 0}
.partner-logo{position:relative;height:170px;padding:24px 30px;display:grid;place-items:center;background:#fff;border:1px solid var(--line);border-radius:28px;box-shadow:var(--shadow);transition:transform .3s,box-shadow .3s}
.partner-logo:hover{transform:translateY(-8px);box-shadow:var(--shadow-lg)}
.partner-logo img{max-height:100px;width:auto;max-width:100%;transition:transform .4s}.partner-logo img.red{border-radius:12px;max-height:94px}.partner-logo:hover img{transform:scale(1.07)}
.partner-logo .heart{position:absolute;top:14px;right:16px;color:var(--pink);font-size:18px;}
.partner-logo:nth-child(2) .heart{animation-delay:.3s}.partner-logo:nth-child(3) .heart{animation-delay:.6s}.partner-logo:nth-child(4) .heart{animation-delay:.9s}.partner-logo:nth-child(5) .heart{animation-delay:1.2s}
@keyframes beat{0%,100%{transform:scale(1)}15%{transform:scale(1.35)}30%{transform:scale(1)}}
.partner-logo.more{background:linear-gradient(135deg,var(--sun),#ffc94d);border-color:var(--sun)}.partner-logo.more span{font-family:var(--font-head);font-size:19px;font-weight:800;color:var(--plum-900)}

/* cta band */
.cta{background:linear-gradient(135deg,var(--plum-800),var(--plum-950));border-radius:36px;padding:54px;display:flex;justify-content:space-between;align-items:center;gap:30px;overflow:hidden;position:relative;color:#fff}
.cta:after{content:"✦";position:absolute;right:30%;top:-70px;font-size:240px;color:#ffffff09}
.cta .eyebrow{color:var(--sun)}.cta h2{color:#fff;font-size:clamp(28px,3.2vw,42px);margin:10px 0}.cta p{color:#dcc9f2;max-width:580px;font-size:14px;margin:0}
.cta .actions{margin:0;position:relative;z-index:1;flex-shrink:0}

/* faq */
.faq{max-width:860px;margin:36px auto 0;display:grid;gap:12px;text-align:left}
.faq details{background:#fff;border:1px solid var(--line);border-radius:20px;padding:0 22px;transition:box-shadow .3s,border-color .3s}
.faq details[open]{box-shadow:var(--shadow);border-color:var(--lilac-300)}
.faq summary{cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px;padding:20px 0;font-family:var(--font-head);font-weight:700;font-size:16px;color:var(--plum-800)}
.faq summary::-webkit-details-marker{display:none}
.faq summary:after{content:"+";flex-shrink:0;width:32px;height:32px;border-radius:50%;background:var(--lilac-100);color:var(--magenta);display:grid;place-items:center;font-size:20px;font-weight:800;transition:transform .3s,background .3s}
.faq details[open] summary:after{transform:rotate(45deg);background:var(--magenta);color:#fff}
.faq p{margin:0 0 20px;font-size:14px;color:var(--muted)}

/* contact */
.contact-grid{display:grid;grid-template-columns:.85fr 1.15fr;gap:24px}
.contact-info,.contact-form{border-radius:30px;padding:34px}
.contact-info{background:linear-gradient(160deg,var(--plum-800),var(--plum-950));color:#fff}
.contact-info h3{color:#fff;font-size:22px;margin-bottom:8px}
.contact-row{display:flex;gap:14px;align-items:flex-start;padding:16px 0;border-bottom:1px solid #ffffff1f}.contact-row:last-child{border-bottom:0}
.contact-row .ci{width:42px;height:42px;border-radius:13px;background:#ffffff1c;display:grid;place-items:center;color:var(--sun);font-size:19px;flex-shrink:0}
.contact-row b{display:block;font-size:10px;color:#cdb6e8;letter-spacing:1.4px;text-transform:uppercase}
.contact-row a,.contact-row span.v{font-size:15px;font-weight:800;color:#fff;word-break:break-word}.contact-row a:hover{color:var(--sun)}
.contact-form{background:var(--lilac-50);border:1px solid var(--line)}.contact-form h3{font-size:22px;margin-bottom:14px}
.form-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.contact-form input,.contact-form textarea,.contact-form select{width:100%;border:1.5px solid var(--line);border-radius:14px;padding:14px;background:#fff;outline:none;transition:.2s;color:var(--ink)}
.contact-form input:focus,.contact-form textarea:focus,.contact-form select:focus{border-color:var(--violet);box-shadow:0 0 0 4px #8b3fd116}
.contact-form textarea{min-height:120px;resize:vertical;margin-top:12px}
.contact-form .btn{margin-top:14px}

/* footer */
footer{background:var(--plum-950);color:#e3d3f6;padding:64px 0 26px}
.footer-top{display:grid;grid-template-columns:1.3fr 1fr 1.2fr;gap:40px}
.footer-col h4{margin:0 0 16px;font-size:12px;letter-spacing:1.6px;text-transform:uppercase;color:var(--sun)}
.footer-col a,.footer-col span{display:block;font-size:13px;color:#cdb9e6;margin:0 0 10px;transition:color .2s,transform .2s}
.footer-col a:hover{color:#fff;transform:translateX(4px)}
.footer-col p{color:#a994c4;font-size:12.5px;margin:14px 0 0;max-width:330px}
.footer-col a.brand{display:flex;margin:0}.footer-col a.brand:hover{transform:none}.footer-col .brand-text{color:#fff}
.footer-bottom{display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap;border-top:1px solid #ffffff1a;margin-top:36px;padding-top:20px;font-size:11px;color:#a994c4}

/* reveal, lightbox, floating */
.reveal{opacity:0;transform:translateY(22px);transition:opacity .7s ease,transform .7s ease;transition-delay:var(--d,0s)}.reveal.visible{opacity:1;transform:none}
.lightbox{position:fixed;inset:0;background:#1c0a2eeb;z-index:120;display:none;align-items:center;justify-content:center;padding:20px}.lightbox.open{display:flex}
.lightbox figure{margin:0;max-width:min(920px,94vw);text-align:center;color:#fff}
.lightbox img{max-width:100%;max-height:78vh;border-radius:20px;background:linear-gradient(160deg,#fff,var(--lilac-100));object-fit:contain}
.lightbox figcaption{margin-top:14px;font-weight:800;font-size:15px}
.lb-btn{position:absolute;border:0;background:#fff;color:var(--plum-800);width:48px;height:48px;border-radius:50%;font-size:22px;font-weight:900;cursor:pointer;box-shadow:0 8px 20px #0005;transition:transform .2s}.lb-btn:hover{transform:scale(1.1)}
.lb-close{top:18px;right:18px}.lb-prev{left:18px;top:50%}.lb-next{right:18px;top:50%}.lightbox.single .lb-prev,.lightbox.single .lb-next{display:none}
.to-top{position:fixed;right:18px;bottom:18px;width:48px;height:48px;border-radius:50%;border:0;background:var(--magenta);color:#fff;font-size:20px;font-weight:900;cursor:pointer;box-shadow:0 12px 26px #e6195e44;opacity:0;pointer-events:none;transform:translateY(12px);transition:.3s;z-index:50}.to-top.show{opacity:1;pointer-events:auto;transform:none}
.callbar{display:none}

/* responsive */
@media(max-width:1100px){
  .menu-toggle{display:block}.nav>.btn,.nav-actions .nav-cta{display:none}
  .navlinks{display:none;position:absolute;left:4%;right:4%;top:100%;margin-top:8px;background:#fff;border:1px solid var(--line);border-radius:22px;padding:14px 18px;box-shadow:var(--shadow-lg);flex-direction:column;align-items:stretch;gap:0}
  .navlinks.open{display:flex}.navlinks a{padding:14px 8px;border-bottom:1px solid var(--lilac-100);font-size:15px}.navlinks a:last-child{border-bottom:0}.navlinks a:after{display:none}
  .nav{position:relative}
}
@media(max-width:980px){
  .hero-grid,.idea-grid,.why-grid,.about-grid,.plush-grid,.success,.contact-grid{grid-template-columns:1fr;gap:34px}
  .hero{padding:56px 0 60px}.hero-visual{padding-top:80px}.aud-grid{grid-template-columns:1fr}.product-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .types,.steps,.results{grid-template-columns:repeat(2,1fr)}.steps:before{display:none}.stats-grid{grid-template-columns:1fr 1fr}
  .cta{flex-direction:column;align-items:flex-start;padding:38px}.footer-top{grid-template-columns:1fr 1fr}
  .section{padding:68px 0}.plush{padding:68px 0}.partner-logos{grid-template-columns:1fr 1fr;gap:14px}.partner-logo{height:140px}
}
@media(max-width:640px){
  .topbar .links{width:100%;justify-content:space-between}.topbar>.wrap>span{display:none}
  .brand-text{font-size:15px}.brand-logo{width:36px;height:42px}
  .hero h1{letter-spacing:-.03em}.hero p.lead{font-size:16px}.actions{display:grid}.actions .btn{width:100%}
  .claw-rig{left:52%;width:64px;margin-left:-32px}.claw-rig img{width:60px}@keyframes rig{0%,12%{transform:translateY(-6px)}45%,58%{transform:translateY(80px)}90%,100%{transform:translateY(-6px)}}
  .hero-tag{display:none}.hero-card{padding:12px;border-radius:26px}
  .product-grid{grid-template-columns:1fr}.pills3,.hl,.form-grid{grid-template-columns:1fr}
  .types,.results{grid-template-columns:1fr 1fr;gap:10px}.type,.result{padding:18px 14px}.type img{height:74px}.steps{grid-template-columns:1fr}
  .filters{flex-wrap:nowrap;overflow-x:auto;padding:3px 0 10px;width:100%}.filter{white-space:nowrap}.search{max-width:none;flex-basis:100%}
  .catalog-tools{align-items:stretch}.plush-consumables{grid-template-columns:repeat(3,1fr);gap:8px}.pc span{font-size:10px;padding:7px 8px}
  .plush-badge.b1{left:0}.plush-badge.b2{right:0}.success{padding:24px}.cta{padding:30px 24px;border-radius:26px}
  .footer-top{grid-template-columns:1fr}.contact-info,.contact-form{padding:24px}.section-head{flex-direction:column;align-items:flex-start}
  .lb-prev{left:6px}.lb-next{right:6px}.stat b{font-size:34px}
  .callbar{display:grid;grid-template-columns:1fr 1fr;gap:8px;position:fixed;left:10px;right:76px;bottom:10px;z-index:55}
  .callbar a{display:flex;align-items:center;justify-content:center;gap:8px;border-radius:14px;padding:13px;font-weight:900;font-size:13px;box-shadow:0 10px 24px #3b156040}
  .callbar .c1{background:var(--magenta);color:#fff}.callbar .c2{background:var(--sun);color:var(--plum-900)}
  body{padding-bottom:70px}
}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation:none!important;transition:none!important}.reveal{opacity:1;transform:none}}
@media(max-width:640px){.brand small,.brand .tag,.brand-text small{display:none}.nav-actions{gap:8px}.brand strong,.brand b{font-size:14px}html,body{overflow-x:hidden}}
@media(max-width:980px){.claw-rig{display:none}}

/* ---- v4: partner strip, perf, responsive ---- */
.product-img{background:#fff}
.plush-stage{max-width:460px;margin:auto}
.pstrip{background:#fff;border-bottom:1px solid var(--line);padding:22px 0 24px}
.pstrip-head{display:flex;flex-direction:column;align-items:center;text-align:center;gap:4px;margin-bottom:16px}
.pstrip-title{font-family:var(--font-head);font-weight:800;font-size:clamp(20px,2.6vw,28px);color:var(--plum-700)}.pstrip-title .heart{color:var(--pink)}
.pstrip-sub{color:var(--muted,#6b5a82);font-size:14px}
.pstrip .partner-logos{display:grid;grid-template-columns:repeat(6,1fr);gap:14px;max-width:none;margin:0}
.pstrip .partner-logo{height:96px;padding:12px 16px;border-radius:20px;box-shadow:0 6px 18px #4a1a6b14}
.pstrip .partner-logo:hover{transform:none}
.pstrip .partner-logo img{max-height:62px}.pstrip .partner-logo img.red{max-height:56px}
.pstrip .partner-logo .heart{top:6px;right:9px;font-size:13px}
.partner-logo.more{font-family:var(--font-head);font-size:15px;font-weight:800;color:var(--plum-900);text-align:center;line-height:1.2}
.hero{padding-top:44px}
img{max-width:100%;height:auto}
.product,.reveal{will-change:auto}
@media(max-width:980px){.pstrip .partner-logos{grid-template-columns:repeat(3,1fr)}.pstrip .partner-logo{height:84px}}
@media(max-width:520px){.pstrip{padding:16px 0}.pstrip .partner-logos{grid-template-columns:repeat(2,1fr);gap:10px}.pstrip .partner-logo{height:74px;padding:8px 12px}.pstrip .partner-logo img{max-height:48px}.pstrip .partner-logo img.red{max-height:44px}.pstrip-sub{font-size:12.5px}.product-grid{grid-template-columns:1fr!important}}
@media(max-width:380px){.btn.lg{padding-left:18px;padding-right:18px}}
@media(max-width:980px){.marquee-track{animation-duration:50s}}

/* v5: bigger banner, smaller partners */
.hero-card{padding:18px 18px 10px}
.pstrip{padding:12px 0 14px}.pstrip-head{margin-bottom:10px}
.pstrip-title{font-size:clamp(16px,2vw,21px)}.pstrip-sub{font-size:12.5px}
.pstrip .partner-logos{gap:10px;max-width:960px;margin:0 auto}
.pstrip .partner-logo{height:66px;padding:8px 12px;border-radius:16px}
.pstrip .partner-logo img{max-height:42px}.pstrip .partner-logo img.red{max-height:38px}
.partner-logo.more{font-size:13px}
@media(max-width:980px){.pstrip .partner-logo{height:60px}}
@media(max-width:520px){.pstrip .partner-logo{height:56px}.pstrip .partner-logo img{max-height:36px}.pstrip .partner-logo img.red{max-height:32px}.brand-text{font-size:15px}}
.partner-logo.more{font-size:12.5px!important}
@media(max-width:480px){.brand-text{font-size:13px!important;letter-spacing:-.03em}.brand-text small{font-size:7.5px;letter-spacing:1px}.brand-logo{width:34px;height:40px}.brand{gap:7px}.language-btn{padding:6px 9px}.menu-toggle{width:42px;height:42px;padding:0}.nav-actions{gap:6px}.wrap{padding-left:14px;padding-right:14px}}
@media(max-width:400px){.brand-text small{display:none}.brand-text{font-size:12.5px!important}.language-switch{padding:2px}.language-btn{padding:6px 8px!important}}
@media(max-width:350px){.brand-text{font-size:10.5px!important}.brand-logo{width:28px;height:34px}.menu-toggle{width:38px!important;height:38px!important}.language-btn{padding:5px 6px!important}}

.contact-form .note.ok{color:#0a8f5a;font-weight:700}.contact-form .note.err{color:#c2124c;font-weight:700}.contact-form button:disabled{opacity:.7;cursor:wait}

/* v6: ALDO partner + gallery */
.pstrip .partner-logos{grid-template-columns:repeat(7,1fr);max-width:1100px}
@media(max-width:980px){.pstrip .partner-logos{grid-template-columns:repeat(4,1fr)}.pstrip .partner-logo.more{grid-column:span 1}}
@media(max-width:520px){.pstrip .partner-logos{grid-template-columns:repeat(2,1fr)}.pstrip .partner-logo.more{grid-column:span 2}}
.gallery-grid{display:flex;gap:18px;align-items:flex-start;margin-top:34px}.gallery-col{flex:1;min-width:0;display:flex;flex-direction:column;gap:18px}
.gallery-item{display:block;width:100%;margin:0;padding:0;border:0;background:#fff;border-radius:22px;overflow:hidden;box-shadow:var(--shadow);cursor:zoom-in;break-inside:avoid;transition:transform .3s,box-shadow .3s}
.gallery-item img{display:block;width:100%;height:auto;transition:transform .5s}
.gallery-item:hover{transform:translateY(-6px);box-shadow:var(--shadow-lg)}.gallery-item:hover img{transform:scale(1.04)}
.gallery-item:focus-visible{outline:3px solid var(--pink);outline-offset:3px}
@media(max-width:980px){.gallery-grid{display:block;columns:2;column-gap:14px}.gallery-col{display:contents}.gallery-item{margin-bottom:14px;border-radius:18px}}
@media(max-width:520px){.gallery-grid{columns:1}}

/* v7: gallery aligned top & bottom + "more" box */
.gallery-grid{aspect-ratio:10/7;align-items:stretch}
.gallery-col{height:100%}
.gallery-item{flex:var(--g,1) 1 0;min-height:0}
.gallery-item img{height:100%;object-fit:cover}
.gallery-more{margin-top:18px;padding:22px 20px;border-radius:22px;background:linear-gradient(135deg,var(--sun),#ffc94d);color:var(--plum-900);font-family:var(--font-head);font-weight:800;font-size:clamp(18px,2.2vw,24px);text-align:center;box-shadow:var(--shadow)}
@media(max-width:980px){.gallery-grid{display:grid;grid-template-columns:1fr 1fr;gap:14px;columns:auto;aspect-ratio:auto}.gallery-col{display:contents}.gallery-item{margin:0;aspect-ratio:4/5}.gallery-more{margin-top:14px;border-radius:18px}}
@media(max-width:520px){.gallery-grid{grid-template-columns:1fr}.gallery-item{aspect-ratio:auto}.gallery-item img{height:auto}}